Stay up to date on the latest global and regional privacy regulations affecting marketing teams
In Person Workshops
Currently no events available. Check back later to see new events.
CAN’T MAKE IT TO AN EVENT?
Join your local PrivacyConnect chapter to stay connected with your community through local events and webinars.
Top Reasons to Attend
PREFERENCE MANAGEMENT TRENDS
Hear from others on how they’ve implemented preference management in their organizations and lessons learned
Discuss common case studies on common strategies and considerations for implementation
TOOLS & TECHNOLOGIES
Learn about new technologies and services through product demos that will help you implement a Preference Center
NETWORK WITH YOUR COMMUNITY
Build a network of like-minded marketers in your local community
GREAT CONTENT AT NO COST
Attend a MarketingConnect workshop for free and leave with great insights to shape your marketing strategy
Free, half-day workshop focused on preference management for marketers
Registration & Welcome
Sign in and receive your in-depth privacy, preference management and user experience material before getting started.
Marketing in Today’s Privacy Landscape (Americas Only)
The evolving privacy landscape presents new challenges as well as new opportunities for marketers. In this session, we’ll explore these challenges and opportunities, and best practices for compliance, fostering trust with your audience, and deriving value from your data.
The Latest on Cookie and Consent Guidance (EMEA Only)
The evolving privacy, cookie and consent landscape presents new challenges as well as new opportunities for marketers. In this session, we’ll explore these challenges and opportunities, and best practices for managing cookies, consent and compliance with GDPR and other regulations.
Increase Opt-Ins with Preference Management
Opt-outs: you hate to see it. In this session, we’ll cover how to avoid opt-outs by understanding and accommodating individual preferences, and how to increase the value of opt-ins with personalized content, frequencies and more.
Optimized User Experience with Preference Centers
To meet today’s customer demands, marketers must have a deep understanding of their audience’s expectations and preferences. Improving customer experience based on self-provided data is critical. In this session, we’ll explore setting up a preference center and customer journey to collect and analyze valuable data.
Manage Preferences Across Mobile Apps
While websites and emails get the most attention when it comes to consent, compliance and preferences, we can’t forget about apps! In this session, we’ll explore the key considerations for apps and how they fit in with an overall preference management strategy.
Networking Reception (Americas Only)
Get to know your peers, share best practices, and enjoy a beverage. It’s on us!
PrivacyConnect 2019 Recap
Great event! The format of the session worked very well, and the group seemed very engaged. The speaker was expert, interesting, and managed group discussions very effectively. The group discussion also was strong with useful ideas coming from the attendees in addition to the formed material. Thanks!
— Los Angeles, May 2019
Fantastic presentation! Very engaging and tailored the presentation based on input from audience. Found the practical implementation steps most useful.
— Toronto, April 2019
This was a very informative day. It was a joy to attend, both for the information presented, the interaction with the attendees as the logistics. It was a pleasure getting connected with other privacy minded people from (very) different backgrounds.